In Gujarat, Congress supporters turn to `Amul girl` because every vote is `Amulya`
(WorldNews India)

[Representational Image]Twitter The witty little Amul girl -- known for her almost-daily one-liners -- has morphed into a pro-Congress figure as part of a social media campaign for the Gujarat election, asking people to use their `Amulya` (invaluable) vote to oust the BJP from a state it has ruled for over two decades. With the common tagline `Kyunki aapka vote bohut AMULya hai` (Because your vote is invaluable) and `Parivartan hai lana, saathi haath badhaana` (Join hands to bring change), the poster campaign by a loose group of artists - mostly from Kerala - is a take-off on the iconic daCunha Communications advertisements for the Gujarat Cooperative Milk Marketing Federation that created...